Speaking
Strive: The 2019 UXR Conference
Real talk: UX research as a designer
More and more designers are expected to conduct hands-on research. But how do you know you’re doing it the “right” way? And how do you juggle design and research on daily basis?
Whether you are a designer at a small startup or a large organization, this talk gave you 5 ways to be a more effective researcher—and feel more confident in the process. We also discussed some fears around doing research the “right” way—let’s face it, we’ve all had them. You got a window into UX research at Loblaw Digital with real examples of small wins and plenty of hard learned lessons.
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BLND Business & Technology
Conference, 2019
Start it right: Advanced design discovery techniques
In this 90-minute workshop, I dove deep into arguably the most important part of any design process – discovery. We learned advanced discovery techniques that are often not taught in D school and are skipped at work. We practiced answering pivotal questions to uncover the full context for any project: Who will fund the product/service? Who will build it? What is the environment in which the product/service will operate? How do we validate the riskiest assumptions quickly?
The workshop was designed to simulate the design discovery process, where things unfold in real time, with surprises along the way.